Welcome to my loyalty world!

I invite you to discover my domain of customer loyalty

It is the place for marketers who want to be loyal to their customers and build iconic loyalty programs.

Blog is created for you and all loyalty marketing professionals to share knowledge and exchange experiences. For practitioners who want to shape new standards in building customer loyalty and create an emotional relationship with their customers.

adam-nowak-hero-adamnowak.blog
Nice to see you!

Welcome to my world
of Customer Engagement
& Loyalty!

It is the right place for all marketers who want to be loyal to their customers.

Created for you and all those who want to share their knowledge and exchange experiences. For practitioners and professionals who want to shape new standards in building customer engagement and build an emotional relationship with their customers.

adam-nowak-hero-adamnowak.blog
Nice to see you!

Welcome to my world
of Customer Engagement
& Loyalty!

It is the right place for all marketers who want to be loyal to their customers.

Created for you and all those who want to share their knowledge and exchange experiences. For practitioners and professionals who want to shape new standards in building customer engagement and build an emotional relationship with their customers.

What’s in it for me?

There are many roads to build customer loyalty and meaningful relations with your customers. In the Blueprint section, you will find my way, which I crafted for over 15 years working in retail—encapsulated in six steps to becoming loyal to your customers.

In the Loyalty Articles section, you can find tips and advice to help you grow your skills and business. You will also find book references, product descriptions, and recommendations and meet interesting people from the Customer Loyalty industry.

If you like my work, want to chat, or simply get more, please use the contact form from the Contact page. We can learn from each other!

Get inspired

Testimonials

„Adam is rare proof that you can combine deep strategic and business acumen, people skills and making things happen. Don't be fooled by Adam's natural humbleness and having two feet on the ground - if you have any CRM and loyalty challenge - he is capable of solving it in no time. I had the great privilege of having Adam as my boss, and this has been one of the steepest learning curve moments in my career. He is model case of individualized approach to each team member, and I am very grateful for all the opportunities that working with him gave me.”
„My company and I have been working with Adam for several years now, in the general area of marketing with a special focus on relationship marketing. In my opinion, Adam is a top-class expert with an excellent understanding of the role of loyalty programs. I’m very satisfied with our current cooperation as it has been a time of many successful projects, that wouldn’t have happened without this partnership and mutual trust. Indeed, the projects we have co-managed have been awarded in many contests. Last but not least, Adam is an excellent manager, passionate and inspiring to his co-workers. ”
„I loved working with Adam. His friendly personality makes the people around him comfortable and enjoy working with him. With his know-how and strong dtc/ database marketing skills he has proven himself to be "the Mr. Loyalty in Poland.”
„Some time ago Adam told me something that I strongly agreed: today business organizations need people who can deep dive into the details (he called it: "zoom in perspective") and at the same time understanding the wide horizon of trends and the less visible paradigm shifts ("zoom out perspective"). Adam is one of those people. If you need knowledge or real experience in building loyalty with your clients - no one like him will give you so much valuable know-how (with a smile and sense of humour). Good luck in everything you do Adam!”