I invite you to discover my domain of customer loyalty
It is the place for marketers who want to be loyal to their customers and build iconic loyalty programs.
Blog is created for you and all loyalty marketing professionals to share knowledge and exchange experiences. For practitioners who want to shape new standards in building customer loyalty and create an emotional relationship with their customers.
Welcome to my world
of Customer Engagement
& Loyalty!
It is the right place for all marketers who want to be loyal to their customers.
Created for you and all those who want to share their knowledge and exchange experiences. For practitioners and professionals who want to shape new standards in building customer engagement and build an emotional relationship with their customers.
Welcome to my world
of Customer Engagement
& Loyalty!
It is the right place for all marketers who want to be loyal to their customers.
Created for you and all those who want to share their knowledge and exchange experiences. For practitioners and professionals who want to shape new standards in building customer engagement and build an emotional relationship with their customers.
What’s in it for me?
There are many roads to build customer loyalty and meaningful relations with your customers. In the Blueprint section, you will find my way, which I crafted for over 15 years working in retail—encapsulated in six steps to becoming loyal to your customers.
In the Loyalty Articles section, you can find tips and advice to help you grow your skills and business. You will also find book references, product descriptions, and recommendations and meet interesting people from the Customer Loyalty industry.
If you like my work, want to chat, or simply get more, please use the contact form from the Contact page. We can learn from each other!
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